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TRAINING

GET STATE-OF-THE-ART  KNOWLEDGE AND SKILLS TO YOUR TEAM

Prof. Amit Baumel combines industry level experience with top-tier academic expertise to teach a practical framework for design and research.

The workshop is intended for entrepreneurs, product managers, and science officers, seeking to learn more about the design of useful and benevolent products and the use of data and analytics in decision making process.

After this workshop, your team will:

  • Why habit forming is not necessarily the ideal way to optimize benevolent products?

  • What are the deign principles of helpful products?

  • Why randomized trials may be good for marketing but do not provide a substantial evidence for helpfulness?

  • How to achieve a product-market-fit?

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